Will Chinese device manufacturers usher in global smartphone era?
July 30, 2014 4:16 am
|Vendor||2Q14 Shipment Volume||2Q14 Market Share||2Q13 Shipment Volume||2Q13 Market Share||2Q14/2Q13 Growth|
Source: IDC Worldwide Quarterly Mobile Phone Tracker, July 28, 2014
Earlier this month, Xiaomi, launched the Android-based Mi3 – it sold out in India in 38 minutes and 50 seconds – and has been widely touted as Apple’s newest rival. CEO Lei Jun has committed to a five-fold 100 million units increase in sales by next year and to mount a challenge to Samsung and Apple’s global dominance. Lenovo, whose acquisition of Motorola Mobility is still in approval, have similar ambitions as they seek to transition out of the laptop business. ZTEhave already had a tilt at breaking into western smartphone markets.
Other emerging Chinese OEMs include Coolpad, OPPO, OnePlus, Meizu and Gionee, all with significant customer bases in China. So while Apple and Samsung are still on top in terms of global market share, we can expect serious challenges to their dominance in the months to come, particularly in cost conscious emerging markets.
Originally posted on mobiForge, Afilias Technologies’ resource site for mobile web developers.